….so….finishing up another day at the office and I am going through my SPAM folder at the end of the day and here I see again ton’s of emails with a blank subject line.

Granted 50% of them are possible junk or emails with a link to a virus, the other 50% are legitimate emails that I need to respond to in the morning.

…why is this so frustrating you wonder….simple….!!

By most SPAM filter definitions and email without subject line is considered SPAM and will be held back no matter who sends the email.

Senders with no good intentions send most of the time emails, which include a possible virus or links to viruses, which have not subject line.

Someone from your contact list had their account hacked into and the hacker used the contact list to send out emails in a person’s name without subject line…..again a possible virus or links to viruses.

When you send an email yourself without subject line you are telling the receiver…”Hey my message is not important and I truly don’t care if your respond back to me.”

……so be so good and take just another minute to add a subject line to your email otherwise one day you just don’t receive a responds to an urgent or important email.

You are one of the many Professionals in this country competing for the business of a few. You have spent days or weeks to create your logo. You have pondered many hours over your stationary. You took a long time to create your business cards layout.

Now how much total time did you spend as you picked your e-mail address?

As a Professional, we are relying on our email to keep us informed, such as in front of potential clients with the Blogs’ we are sending out, and to help us market our selves and services.

Our email is our doorway to the world and one of our main sources of contact to our clients, customers, vendors and others we communicate with on a daily basis.

In many cases a FREE email provider is used to set-up the email account with names that really never should be used as a professional communication tool. The email address is describing something that is not even is part of the business that is being advertised in the Blog or other communications.

When you use any of the FREE email providers, who are you advertising for, since their name is also in the address?

It is just like the car/truck Dealership sticker on the cars/trucks….how much is the dealership paying the car owner to have their advertising on the car?

There are so many great, very reasonable priced web hosts out on the internet, which you can register a professional website for very little money that will offer you email services with your new websites address.

I kept an article about how to Improve Your Communications Strategy and Build Your Sphere of Influence. This is originally from rismedia.com about how to improve communication to increase business published the end of February of this year.

With more and more business coming from the internet and social media being a crucial part of our business, keeping up with communication has been more than ever a crucial part of our business.

One of my good friends and coach for the Fortune 500 (she is much more than that), Lalita Amos MHRM RCC , Total Team Solutions has put it in great terms in her blog post about Does the nature of our communication need to change to maximize social networking opportunities? 1.0 and 2.0

When someone will give it to you straight …..she will.