….came to mind as I was looking for REALTORS in a certain area of the US.

It has been interesting to say the least.

I am one of the people who does not give up that easy when it comes to finding someone for areas but what is with the potential client who will give up after a while or a few tries.

Just for giggles I did a small study of the area I am looking to hire an agent in for investment properties and found out some interesting stats.

• 60% of the active practicing real estate agents in this area are part of the Local and National Association of REALOTRS
• The local Association has no website.
• 70% of the REALTORS Brokerage firms have a website
• less than 3% of the local REALTORS are members of the local Chamber of Commerce or otherwise active in their community.
• 1% of the REALTORS in this area have a web address in their own name and 99% of them have their website redirected to the company website who they work for and do not have their own website.
• 95% of the websites do not have a clear to identify office location/address without having to click on several links to find the info
• 80% of the REALTORS in this area do not have a company email they advertise the free email providers like AOL, GOOGLE, MSN…..
• 1% of them will return phone calls and emails.

This is just a few things I found.

I am not a marketing person but common scene tells me when I am a Real Estate Entrepreneur I need to been one thought and through and my future clients need to find me on the web.

Here are some basic tips;

• Have an email address with your own web address or with the company you work for. Don’t advertise google, aol or the others free services unless they pay you.
• Have a website and a place on the web in your own name and don’t redirect it to the company you work for. Just have a link to them.
• Return all phone calls and emails within less than 48 hours
• Get active and involved within your community through the Chamber of Commerce and not only through your local church, find another non for profit you can volunteer for.
• When you are not a REALTOR make sure you have a website and it can be found quickly and easily
• Make social media and blogging part of your routine.